Garnering more than 500 million active users and achieving the fourth most number of downloads in 2018, Tiktok has definitely become one of the most popular applications among teens and young people to showcase their talent, comedy and confidence or to simply have fun and share their videos to other users.
The app allows the users to make short video clips of themselves lip syncing or dancing to the most popular songs and other peoples sound bites. They can also upload any video they want as long as it is less than 60 seconds. The app allows users to use filters, stickers and augmented reality to make videos more interesting and to put more fun into making videos. Its rise in popularity has made TikTok the most successful short video platform, even beating Facebook, Instagram and Snapchat in terms of number of downloads in 2018. It is now very common to see viral TikTok videos being shared in other social media platforms such as Facebook and Instagram.